I love mid-century design, especially the cool architecture and design of California Modernism ,as celebrated by the annual Modernism Week event in Palm Springs.
So when I heard that for their 13th year at their Academy Awards, Architectural Digest had announced that super-cool Commune Design will create the signature Architectural Digest Greenroom at the Academy Awards®, I was elated!
Margaret Russell, Editor in Chief of Architectural Digest, said, “The AD Greenroom that Commune has conjured is an amazing mix mid-century chic and California cool. The space will bring the beauty of the outdoors inside, giving nominees and presenters a gorgeous, inviting place in which to relax and refresh on Oscar night.”
“For this year’s AD Greenroom, we wanted something that felt personal and very casual—a place for entertaining, California style. We wanted a room that is glamorous whether you are wearing a bikini or a gown,” Alonso said. “We were inspired by the greats who worked here—from Frank Lloyd Wright to Billy Haines. It’s not about Old Hollywood—it’s about insider Hollywood. It’s as if Joan Didion is having you over for drinks on your way to the Oscars” says Commune co-founder Roman Alonso.
To add even more coolness to the mix, Commune will consult with Academy Award nominated actress Julianne Moore, a friend of the design collective, on the AD Greenroom’s look and feel. Moore’s Greenwich Village garden was featured in the March 2012 issue of Architectural Digest.
Incorporated into the 2015 Architectural Digest Greenroom design are products by AD’s partners:
BERNARDAUD | CAESARSTONE | CLARENCE HOUSE | EMTEK | HOLLY HUNT | PERENNIALS | REMAINS LIGHTING | SHERWIN-WILLIAMS | STARK | SUTHERLAND | WALKER ZANGER
About Commune
Commune is a Los Angeles-based design studio founded in 2004 with a reputation for working holistically across the fields of architecture, interior design, graphic design, product design, and brand management. The firm, best known for its design of Ace Hotels in Los Angeles and Palm Springs, has designed residential, commercial, and hospitality projects worldwide, a wide array of home and lifestyle products, as well as graphic and branding concepts for the fashion, arts, and entertainment industries.
The studio values the strength of the collective mind, believing that authentic creativity and innovation come from collaboration. The true virtuosity of their work comes from their collaborations with each other, as well as with other members of the community. Since its inception, Commune has worked with countless artists and craftsmen from around the world.
Make sure you check out their online shop!
About Architectural Digest
Architectural Digest is the international authority on design and architecture. AD provides exclusive access to the world’s most beautiful homes and the fascinating people who live in them, bringing its audience a wealth of information on architecture and interior design, art and antiques, travel destinations, and extraordinary products; its AD100 list of top architects and designers is one of the industry’s most relied-upon indexes of talent. Every day Architectural Digest inspires millions of affluent readers to redesign and refresh their lives through a multiplatform presence that includes print and digital editions, social media, signature events, and the magazine’s website, archdigest.com.
